Samantha

Hello, I’m Samantha! I am currently pursuing a degree in Advertising, with a concentration in Marketing and Public Relations at Marquette University. Passionate about creating impactful brand stories and connecting with diverse audiences, I work to help brands communicate their values in authentic and meaningful ways.

 

I have past experience working at a local events space, where I assisted with content creation, social media campaigns, and market research, and data analysis. That experience helped me develop a deeper understanding of consumer behavior and refine my ability to craft strategic messaging and presentations. My academic journey has equipped me with skills in strategic planning, conversing with different publics, understanding different target audiences, creating campaigns, and digital marketing. I enjoy applying these in real-world projects.

 

I believe in the power of aesthetics, collaboration, and creativity, and my goal is to pursue a career in digital marketing, specializing in social media strategy and consumer engagement.

 

Outside of academics and professional work, I enjoy photography and traveling. Originally from Illinois, I love exploring new ideas and staying engaged with emerging trends in advertising and marketing.

 

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